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“Giving It Away For Free”

The Conversation/June 3, 2020 By Caitlin Vincent


There’s a long-running adage about working for free in the performing arts. “The problem with working for exposure,” it goes, “is you can die from exposure”. Only partly a joke, the saying is also a sober warning to performers. Work in the cultural industries is precarious, and performers rely on a combination of short-term gigs, casual contracts, and “day jobs” to make ends meet. Unpaid work is a common feature of the market, and…READ MORE


KEY TAKEAWAY: Remember newspapers? Free arts content can be slippery slope. Monetise and don’t undervalue product.


https://theconversation.com/giving-it-away-for-free-why-the-performing-arts-risks-making-the-same-mistake-newspapers-did-139671


Photo by Josh Appel on Unsplash



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