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Overview of Findings: IDEA Study Phase 1

When we launched the Audience Outlook Monitor program last year, we promised to set a high standard for transparency and timely disclosure of research, not just our own studies, but also studies commissioned by others.


We’re pleased to offer you free access to the Public Dashboard with aggregated results from various studies. The first data in the Public Dashboard are aggregated results from Phase 1 of the IDEA Study - a study of audience attitudes about inclusion, diversity, and equity.


Over 60 organizations participated in the first phase of the IDEA Study, in four different cohorts. The Public Dashboard now includes a selection of interactive charts showing aggregated results from all four cohorts.

Community members without dashboard access can log in to the Public Dashboard using the credentials provided in our newsletter emails. If you aren't yet a community member, please sign up today, and you'll receive an automated email with the login information.


Here’s an introduction to the Public Dashboard from Alan Kline, Director of Audience Research Programs.


Every year, we’ll add new data sets as they become available, in hopes of opening up audience research findings to a broader group of people and organizations.



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